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Project report on a study on the marketing startegy of dabur india limited submitted in partial fulfillment for the award of the degree of bachelor in business administration under the guidance of: submitted by. The health & fitness industry swot analysis of amway india pvtltd (amway india pvt ltd, dabur india pvt ltd and ranbaxy labs. Dabur india is repositioning its lead brand, dabur amla hair oil, since it was losing its market share to marico industries' shanti amla. This swot analysis features 5 companies, including emami ltd, nestle india ltd, marico bangladesh ltd, hindustan unilever ltd, godrej consumer products limited.
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